I know you have lost count of the diets you have tried.
I know that you are well-educated when it comes to food.

I know how frustrated you are.
And I know how much you long just to feel “normal”.

Are you ready to lose weight for the last time?

You don’t need me to tell you what to eat, just as you don’t need your work colleagues or friends giving their opinion on what you “should” do.

By the way, have you noticed how these conversations only ever lead to you talking about your lack of willpower, followed by a barrage of negative self-talk?

Your relationship with food is personal and delicate and needs to be handled compassionately.

Right now, I am guessing that you:

– Feel like food controls your life
– Beat yourself up after eating certain foods
– Constantly worry about your weight
– Talk about food as “good” and “bad”
– Use negative self-talk
– Eat your emotions
– And maybe even eat in secret

I would love to teach you how to:

– Lose weight without your restricting food
– Make friends with the voice in your head
– Say yes to cake without feeling “naughty”
– Let go of emotional and secret eating
– Manage your thoughts and feeling
– Stop the scales obsession
– Feel lighter in mind and body


“Forgiving myself and not letting one moment affect the rest of the week is huge for me.

I haven’t had the guilt I have had before with conventional diets, and I have finally started to unpick the “good” and “bad” thoughts around food.”



“The whole programme has done nothing but improve my quality of life on a mental and emotional level.

I am very grateful that I found Jenny.”



“I was quite sceptical at the beginning. I wasn’t sure how it would work without being given a diet to follow.

But now I no longer feel guilty about eating, and I have lost a stone in 10 weeks!”


How To Work With Me

Just imagine having more confidence, self-worth and self-esteem
Feeling at peace with who you are
Managing your thoughts and emotions so that your weight is easier to manage

Having more energy to run around after the children or grandchildren
Having better relationships with partners, family and friends
Feeling comfortable in your clothes
Looking forward to social occasions and holidays

Whatever your goal, I am always happy to discuss your needs and whether I am the right person to help you.

I offer various packages depending on the level of support and accountability needed. My services include a combination of deep mindset work and energy healing.


My 1:1 coaching is for women who are done with dieting and looking for a long-term solution.


The Becoming You Academy® combines group coaching with my online resources so you can work at your own pace.


If you are time-poor or don’t wish to commit to a coaching package, a VIP Day may be more your style!

Reconnect with Food and Yourself


Starting with a 90-minute online session you will make peace with the voice in your head and create your food framework.

Four 60-minute sessions will follow:

  • Eating to Stop your Cravings and Increase your Energy
  • Ending Emotional Eating
  • Upgrading Your Identity and Belief System
  • Embodying Your Future Self

In addition, you will receive handouts, alignment recording and WhatsApp support between sessions. 

Option to pay in 2 instalments.

To enquiry about private coaching please email:

Transform Your Relationship with Food and Yourself


Working together for 10 weeks we will cover everything in the Reconnect with Food and Yourself package plus:

  • Increasing Self Worth
  • Moving Your Weight Set Point
  • Removing Hidden Blocks and Beliefs
  • The Comfort of Self-Sabotage
  • Optimising Your Metabolism

You will also receive my Food Freedom Reprogramming Meditation, handouts and WhatsApp support between sessions, plus a month’s Academy membership.

Option to pay in 3 instalments.

To enquiry about private coaching please email:

A photo of Jenny McDonald, Food Freedom Fairy drinking a cup of tea

Food Freedom Focus Session


A 90-minute session which can be used as a taster/kickstart session, a reset session, or to pick my brains and get my eyes on where you are with food and work out your next steps.

This session includes a detailed follow-up email with actionable steps.

To enquiry about private coaching please email:

person sitting on couch holding a Surface device

The Becoming You Academy


The Becoming You Academy® is for women who are ready to switch their Slimming World or Weight Watchers membership to an online group coaching programme.

A little like going to the gym you pay a monthly subscription. This will give you access to weekly live online coaching calls and my foundation programme so that you have the tools, support and accountability you need to release weight and find food freedom.  For membership details click here.

Image of plate of food

21 Days of Food Freedom


I run an intense group programme several times a year to empower you to embrace Food Freedom.

With 4 live training sessions and a supportive community. Plus direct access to my knowledge and years of experience.

My next 21-day programme will be in the Autumn. For more information click here.


VIP Days / Self Development Days

FROM £149

If you are time-poor or don’t wish to commit to a coaching package, an intimate VIP Day or attending one of my self-development days may be more your style!

At a secret location in rural Warwickshire, I will guide you through deep mindset and energy healing activities, enabling you to reconnect with your inner self and repair your relationship with food, health, business or wealth!

I offer these throughout the year for small groups of ladies.
I also provide Bespoke VIP Days for Couples / Friends or 1:1.

My ‘Supercharge Your Self Worth’ day will be on Sunday 13th October. The full details are here.


How much weight will I lose?

While many coaches will promise a huge weight loss I will not do that. Why?


1. We all lose weight differently.
2. I am not giving you a specific diet to follow.
3. This is about understanding who you are and why you eat.

Weight loss is the side effect of having a peaceful relationship with food.

What if I can't stick to it?

There is nothing to stick to!

Whether you join my academy or opt for private coaching, there is no diet to follow.

You will need to show up for yourself and do a little inner work on your mindset and energy alignment. However, you will have my guidance, support and accountability to help you.

What is Energy Healing and Energy Alignment?

Energy healing is a simple but transformational process that will help you release negative energy, unhelpful beliefs, past traumas, and trapped emotions to get back in flow with life. There are various energy healing modalities; I work using The Helix Method® and Theta Healing®

Energy alignment is fine-tuning your Human Wifi.
At the moment, my guess is that you send out the signal that weight loss is hard, you will always struggle with food, and you will never find food freedom. Well, if you are living in this energy, that is exactly what will happen!

Imagine living in the energy of; I find it easy to nourish my body and choose foods that allow me to release weight quickly. Energy alignment practices help you align to the version of you that you want to be with ease and speed!







Creating the magic of weight loss without the diet

Copyright © 2024 The Food Freedom Fairy® - ALL RIGHTS RESERVED